Blogging, Books

Content Rich by Jon Wuebben | Book Review

Content marketing through rose-colored glasses is what you get when you read ‘Content Rich’ by Jon Wuebben; overly exuberant, salesy, and self-promotional. I eagerly anticipated getting a detailed perspective on how to make the most of content marketing, and walked away feeling utterly unfulfilled. The

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Books

Bloggers Boot Camp | Book Review

Would you like to launch the next Mashable, or TechCrunch?  Then let’s go on a guided tour of the editorial processes behind major tech news websites like Mashable, TechCrunch, and Gizimodo?  Bloggers Boot Camp: Learning How to Build, Write, and Run a Successful Blog by Charlie

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Books

Fashion 2.0: Blogging your way to the front row by Yuli Ziv | Book Review

Want a front row view into the world of fashion blogging? Look no further than Fashion 2.0: Blogging your way to the front row by Yuli Ziv. The book is well grounded in solid business acumen, and provides an insightful insider’s perspective on what the

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Books

Successful Social Media Marketing in a Week by Nick Smith | Book Review

Are you interested in the basics of social media marketing?  For a quick overview,  Successful Social Media Marketing in a Week by Nick Smith provides a good start. Title: Successful Social Media Marketing in a Week Author: Nick Smith Genre: Business & Economics Publisher: Teach

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